[New-Poetry] BizPo: Dana Gioia on the Close Connection betweenBusiness and Poetry

[Rachel Loden]

Anybody else notice the references to "T.S. Elliott" and "Richard
Eberhardt"? So much for Knowledge at Wharton.

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	From: new-poetry-bounces at wiz.cath.vt.edu
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	Subject: [New-Poetry] BizPo: Dana Gioia on the Close Connection
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http://knowledge.wharton.upenn.edu/article.cfm?articleid=1745&source=rss
	Dana Gioia on the Close Connection between Business and Poetry
	Published: May 30, 2007 in Knowledge at Wharton 
	This article has been read 1,593 Times
	     
	 
	Dana Gioia (pronounced Joy-a) claims to be the only person in
history who went to business school to be a poet. Having earned a degree
from Stanford's graduate school of business, he worked 15 years in corporate
life, eventually becoming vice president of General Foods. In 1991, Gioia
wrote an influential collection of essays titled, "Can Poetry Matter?" in
which he explored, among other themes, the nexus between business and
poetry. Since 2002, he has been chairman of the National Endowment of the
Arts where he has overseen programs aimed at making Shakespeare and poetry
recitation more popular in the U.S. Gioia, who is a speaker at the Wharton
Leadership Conference in Philadelphia on June 7, talked about these ideas
with management professor Michael Useem and Knowledge at Wharton.


	For your convenience you may play or download with the links under
the title.
	An edited transcript of the conversation is below.
	
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